Our Initiatives

AMP has remained true to its original mission but has broadened its focus to include the adoption of and beautification of Willow Branch Park – the location of the AIDS memorial monument. To establish our name and public support, we have begun a tree-planting/replacement project with Willow Branch Park, along with litter control and public art projects.

The Willow Branch Park was selected home for the memorial because of its historical connection to the LGBTQIA+ community. Willow Branch Park was the location of the first pride event in 1978. Furthermore, the surrounding neighborhood experienced the most sizable number of recorded deaths to the AIDS epidemic in the early years.

As we grow and get input from the public, other projects will be added, existing projects modified to suit the desires while staying true to the AIDS Memorial Project of Northeast Florida mission.

Love Grove

“The Koi Pond” Basketball Court Mural

AIDS Memorial

Centennial Garden

“Serenity” Mural